Does Free Makes It Easy? – You’ve got to give to GET

 

Why Free Makes It Easy – You’ve got to give before you get principle.

Do you know what the most frequently used word is that people type in a search box on the internet? Knowing what this word is and using it to its fullest extent can literally EXPLODE your sales if you run an online business. Let me explain.

The all-important word is FREE!!!

The word that is used in searches on the internet more than any other is FREE. Everyone loves something for nothing. No one wants to pay for something if they can get it for free.

Think about all the times you have searched for something on the internet. Weather it was for information, a service, a product, in fact anything. Did you just type in the description, a keyword or phrase, or did you put ‘free’ before it? If you omitted the word free, when the search engines generated the results, I guarantee it gave you a list of ‘related searches’ containing the keywords you used with ‘free’ in front of them.

The benefit of giving something for free.

As an online business, if you offer a product, service, or some information for free, it can have great returns.

First of all, it boosts your search engine rankings. As the word is typed into a search more than any other, having it optimized on your website will have amazing dividends.

Once a customer has found you in their search results, further use of the word free will draw them in even more. Giving them something for nothing if they visit your site, is a big attraction. In fact, it is such a huge attraction that I can’t emphasize how important it is.

How giving something for free can make you money.

When someone visits your site to claim their freebie, several things can happen.

To get their free product, they must give you their name and email address. This is the #1 reason for offering it to them in the first place.

It is highly unlikely that someone will buy something on their first visit to a website. And unless there is an excellent reason for them to return, they may never visit again.

By having their email address, you can contact them and remind them to revisit your site. You can offer them ‘special offers and affiliate sales through your correspondence emails.

It is a well-known fact that there needs to be an average of 7 contacts (sales pitches, remind revisits, offers etc.…) with a customer before they will actually buy something. The reasons for this are quite lengthy and are a whole other article, so let’s stick to the matter at hand.

By being able to have the important contact with your customers, your chances of them making a purchase have increased significantly.

They learn to ‘trust you’, you become familiar to them and that is what often clinches the deal. You gain these things from your customers and then they buy.

That’s how you make money from giving away something for free.

The quality of free.

The item that you offer, whether it be a subscription to an ezine, an ebook, report or software, MUST be of good quality.

If the customer receives their freebie and the quality is poor, they will not come back to your website and buy anything.

Even if you are the best website in your niche, offering the best deals, they will never find out, because they won’t come back.

On the other hand, if they are impressed by their free gift, they are more than likely to visit your website again and again. High quality, useful products are an essential if you want the ‘freebie offer’ to work for you.

How you can drive traffic to your website using ‘free’.

Classified ads are a fantastic way to drive traffic to your website. The headline and description should be centered around the infamous “what’s in it for me”. That is offering them a freebie. This will entice them to click the link and visit your website.

You can post classifieds for free. Type ‘free classifieds’ into the search box and choose from the 1000’s of results that the search engines produce. Submit your ads often and the traffic will keep coming.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy. CLICK HERE:

Other ways to drive traffic using ‘free’.

Simply use it anywhere your ads appear. If you publish articles, reports, or eBooks, put your offer in your resource box. If you use pay-per-click, use the offer as your ad copy. Advertising in ezines, weather it’s your own, an affiliate or bought advertising, again use the free offer in your resource box.

Choose carefully.

When deciding on what it is that you will give way, there is one piece of advice that is vital.

Make the free item appropriate to you audience. Whatever niche you operate it, stick with the theme.

If you offer an ebook on ‘how to grow a Facebook Account and your business sells Musical Instruments, you will be heading for a problem.

No matter how many emails you send them, their interest was Musical Instruments, not Facebook. Why should they visit your site again? The fact is they won’t.

Be mindful of what your own niche wants and give it to them.

In conclusion, the more you offer freebies, the more money you will make.

It is one of the best traffic drivers and is a straightforward concept.

Now that you have this little golden nugget of valuable information, get to work. Plan what you could offer, to whom, when and where.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy. CLICK HERE:

Innovation Is It A State Of Mind?

 

Innovation Is It A State Of Mind?

You probably know the myth of innovation as a sudden flash of insight that comes from nowhere. We read about that “aha” moment, or that light bulb turning on in the mind of some inventor or innovator, and this is true to an extent. Einstein really did get flashes of insight while shaving in the morning. However, he was of course working on the problems he had insight into, and he didn’t suddenly have ideas for new kitchen gadgets or movie plots.

Einstein’s innovations, in other words, no matter how “sudden” the original ideas were, came from past and present mental work. It is like a singer who works at his craft for ten years and then becomes an “overnight success.” Innovative people only have “sudden” new ideas because they have habitually worked and thought in certain ways for some time. If you want to become an innovative thinker, then, why not start cultivating those mental habits?

Brian Tracy

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy. CLICK HERE

Mental Habits Lead To Innovation

Problems can be opportunities. “Problem” may have a negative connotation, such as being a hassle or stressful, but any problem can lead to an innovation that improves our lives. Not knowing the time led to clocks small enough to put on our wrists. Nasty diseases lead to sanitary sewer systems. Start looking for opportunity in every problem. Even a mundane problem like not having enough storage space could lead to an innovation. You may just build a plywood floor in the attic, but you could invent a new type of outdoor storage unit.

Innovation begins with understanding the key elements. Metal, wood or glass are not key elements of a door to an innovator. A way to get in, a way to keep others out – these are key elements. Begin with these, and soon you’re imagining new ways to make a door. You could design a door that is opened by your voice (nice when your hands are full), or one that shuts and locks itself when anyone else approaches. Think of the key elements in things.

Attitude helps innovation. The creative problem-solving technique of concept-combination involves combining two ideas to see what new idea or product results. The crucial point is that you assume there will be a useful new idea. Starting with that assumption, your mind will work overtime to produce something. A shoe and a CD have nothing to do with each other, but it took just a minute to imagine a CD player with headphones that only plays the music correctly if a jogger maintains his ideal pace. When you assume there is something there, you’ll often find something.

Playfulness helps innovation. A playful mind is a creative mind, and while high IQ doesn’t correlate with creativity, put it together with playfulness, and you have an Einstein. Remember, he imagined himself riding on a beam of light in order to arrive at his theory of relativity. Why not start playing with ideas and things, in your mind and in your surroundings. Innovation should be fun.

Brian Tracy

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy. CLICK HERE

What Is Innovation? It Is A State Of Mind

 

You probably know the myth of innovation as a sudden flash of insight that comes from nowhere. We read about that “aha” moment, or that light bulb turning on in the mind of some inventor or innovator, and this is true to an extent. Einstein really did get flashes of insight while shaving in the morning. However, he was of course working on the problems he had insight into, and he didn’t suddenly have ideas for new kitchen gadgets or movie plots.

Einstein’s innovations, in other words, no matter how “sudden” the original ideas were, came from past and present mental work. It is like a singer who works at his craft for ten years and then becomes an “overnight success.” Innovative people only have “sudden” new ideas because they have habitually worked and thought in certain ways for some time. If you want to become an innovative thinker, then, why not start cultivating those mental habits?

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

Mental Habits Lead To Innovation

Problems can be opportunities. “Problem” may have a negative connotation, such as being a hassle or stressful, but any problem can lead to an innovation that improves our lives. Not knowing the time led to clocks small enough to put on our wrists. Nasty diseases lead to sanitary sewer systems. Start looking for opportunity in every problem. Even a mundane problem like not having enough storage space could lead to an innovation. You may just build a plywood floor in the attic, but you could invent a new type of outdoor storage unit.

Innovation begins with understanding the key elements. Metal, wood, or glass are not key elements of a door to an innovator. A way to get in, a way to keep others out – these are key elements. Begin with these, and soon you’re imagining new ways to make a door. You could design a door that is opened by your voice (nice when your hands are full), or one that shuts and locks itself when anyone else approaches. Think of the key elements in things.

Attitude helps innovation. The creative problem-solving technique of concept-combination involves combining two ideas to see what new idea or product results. The crucial point is that you assume there will be a useful new idea. Starting with that assumption, your mind will work overtime to produce something. A shoe and a CD have nothing to do with each other, but it took just a minute to imagine a CD player with headphones that only plays the music correctly if a jogger maintains his ideal pace. When you assume there is something there, you’ll often find something.

Playfulness helps innovation. A playful mind is a creative mind, and while high IQ doesn’t correlate with creativity, put it together with playfulness, and you have an Einstein. Remember, he imagined himself riding on a beam of light in order to arrive at his theory of relativity. Why not start playing with ideas and things, in your mind and in your surroundings. Innovation should be fun.

 Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

How To Network And Profit

 Network Marketing is an excellent way for the “average Joe or Jane” to make an extra income. This business concept has been around for decades, and it will not disappear any time soon. The reason for its popularity is simple… It Works! It does however, require lots of work and most importantly, dedication and persistence to get the job done. The best part is, once you can set up a solid network, your business becomes MUCH less time intensive. Almost like going on “autopilot”. The key is to get there as fast as possible.

Here are just a couple of tips I have found to be helpful in maximizing your Network Marketing Business:

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

1. Use your products regularly. This is Number 1 for a reason; this is the most ignored part of ANY network marketing business. How do you expect your business to succeed if you will not even use your own products? It does seem silly to even have to bring this up, but there are many who are not using their own products and wonder why they are not making any money. Make a commitment to use your products for a year, and see where your business goes.

2. Educate yourself constantly. This is very important! You must rid yourself of negative ideas, sometimes referred to as “stinkin-thinkin”. This can be done in a variety of ways. I recommend reading at least 15 minutes a day but try to shoot for 30. Business and self-help books are a great way to start. Don’t forget your multi-level magazines, as they are full of tips and advice. Lastly, listen to cassette tapes on multi-level tips from top earners in your business.

3. Spend as much time as possible with your upline. Your upline should have only one goal in mind, To Help You Succeed! They are a vast source of knowledge and information. Mingle with top distributors in your group, or other groups, and ask how they made it. Most everyone should be more than happy to provide you with excellent tips and advice.

4. Present your products and marketing plan personally to at least one person daily. Remember above when I said you are going to have to work, well here it is. Now here is the key, the prospects to whom you present your plan, do not have to be yours personally. Show the plan for your downline, and not only will you create “security” by placing members in your downlines’ downline, it will also give you a boost in your personal income! I can guarantee if you were to follow this rule for 6 months, you would create a downline with enough width and depth to create an income to sustain you and your family for life.

5. Care for your downline. An entire book can be written on this topic. Usually, it’s the little things that show you really care. Try to maintain regular contact, and always praise your distributor’s accomplishments. You can even offer incentives for specific achievements, such as money, travel, recognition, or other rewards, to help motivate your group.

6. Duplicate yourself by making distributors independent of you. This will help to multiply your time, thus making you and your group more effective. Always lead by example. Never stop recruiting, training, and retailing. Remember the KISS formula — “Keep It Simple, Sweety” I know, I know, I changed the last word, but it maintains the meaning. This can be done my conducting simple, brief, yet dramatic presentations, and teaching your downline to do the same.

7. Create a large customer base. This is another largely ignored, yet very important, piece of your network marketing business. Many try so hard to build a huge downline, that they forget how much profit they could also make by selling their products to retail customers. Some people will just not want to become part of your downline, no matter how great a product/system you may have. This does not mean they will not be personally interested in your product. Try to make everyone your customer. Once you earn their trust, they will come to you more, and perhaps even join your downline later. Always “leave the door open”, as people’s needs do change.

8. Focus on your customer’s needs. You must give customers more than they expect, and always satisfy your customers complaints immediately. Try to listen 80% of the time and talk only 20%. As stated above, your customers can be a huge source of future referrals and/or business. You must earn and maintain their trust. Once you have their trust, you can always ask for referrals, which leads to even more business and a larger downline.

9. Set daily, weekly, monthly, and yearly goals — and Write Them Down! You may have heard the expression, “How do you eat an elephant? One bite at a time.” Breaking up a larger goal into smaller easily attainable goals, is the key to success. You cannot just jump to the end; you have to make progress every day. Writing them down is another largely ignored, important tip to help you succeed. A goal is just a “passing thought”, or “wish” until you put it in writing. That is when it becomes concrete and real. It is also a great idea to keep a business journal of your daily activities, as it will help you to become more productive and time-conscious.

10. Get Out There And Do It Now! All of the knowledge in the world is useless and unprofitable, until you put the most important ingredient of them all in place. This “secret” ingredient should come as no surprise at all, but this is the #1 reason for failure at anything in life. It is ACTION! Remember, knowledge is useless without action.

Following these steps will almost give you immediate results. Thank you for reading this, and I truly hope this has provided you with valuable information to help you and your business grow and succeed.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

What is Happiness? Can You Define It?

 

Happiness is one of the most commonly used words. We all say – the children look so happy. I am very happy today. You don’t look happy. Any reason? How to make a happy world? How to avoid sad feelings and feel happy? Which pill can help us? The discussion about happiness is endless. Does science give a common definition of happiness? General answers are available that say that happiness is a state when one feels good, elated, contented, good etc. Is happiness a lifelong gift or an emotion experienced for a short time.

If I win a lottery, I become happy. As I spend all the money, I become unhappy again. When you call me a good person, I feel happy and when you curse me, I feel very unhappy. If I look at the dead body of my old friend, I feel unhappy and when I look at laughing faces of children, I feel happy. We have no control. Outside forces and events control our emotions. We are all toys. That has no free will. This is difficult to believe but true.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

Let us find out what is not happiness. Low self-esteem, feelings of despondency, sadness, guilt, helplessness, frustration, low interest, uncertainty, and all such negative emotions are not happy emotions. They rather make us unhappy. Now let us talk of what is happiness. Feeling good, cheerful outlook, positive thoughts, winning attitudes, satisfied living, enjoyment, and all such emotions that make us feel good are happy feelings

Is happiness same for all of us? If I give a certain amount to few people, some may become very happy, and some may become angry and some will not care either way. Am I making myself clear? Happiness is not something that we feel in equal measure. I may be very happy when I watch the star lit night, but you may enjoy only the bright sunshine. Each one of us has his/her own happiness.

Some of us are happy when we get a large amount of money, some when they can do lot of creative work, some when they can make others feel good and so on. All of us have our unique set of values and desires. We ourselves many times do not know about them. It becomes difficult therefore to know how to keep others happy and this ignorance causes most of interpersonal problems. These differences in our emotional reactions make us human beings.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

How To Build Self Confidence Today, Tomorrow, and....

 

There are very few people who could call themselves perfect and be right. Most of us need to build self-confidence today, but the majority just either ignore the issues or concentrate on the negatives: stress, worry, jobs, money problems and relationship issues. Concentrating on these areas drains our self-confidence rather than improving it.

If you could improve your self-confidence, you could make more money, look and feel better physically, or just be more relaxed with other people. Below there are five simple techniques that have been proved to help build self-confidence today.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

1. Talk to yourself. It sounds crazy but it works. All of us have a running monologue constantly in our heads, whether we realize it or not. Everything we see, hear, or touch sparks off an immediate dialog in our thoughts.

For those who lack confidence this monologue is filled with negative messages many of which are the negative side of adverts from television, radio, advertisement boardings, newspapers, and just overhearing other people talk.

These negative thoughts literally suck energy from our minds and bodies and block the flow of positive messages. We need to hear the positive messages as they will build self-confidence today and raise our self-esteem. Take control. Use your inner thoughts to talk to yourself in a positive manner, as often as you can.

As an example, one of my regular sayings is “I like myself, I like myself, I like myself”. I just repeat it for a couple of minutes. It sounds cheesy but does build self-confidence today Try it. I bet that if you go to the mirror right now and repeat out loud “I like myself!” 50 times, it will be impossible to keep from smiling.

2. Dress as smartly and as classily as you can. You won’t feel at your best if you don’t look your best. You will be amazed at just how much more confidence you will have just looking your best. It just feels good when you are wearing your best clothes, are well groomed, and are surrounded by a clean environment. What if it is Saturday, you need to build self-confidence today not next week. Put on your nice clothes, get the car washed, style that hair! A hairdresser once told me “Every day is show time!”

3. Increase your self-esteem even more by giving thanks to what you are, how you look, and what you are doing. Say “thank you” to yourself to everything you see, all whom you meet, and each smile that you receive.

4. Stand or sit correctly: How you stand sends out a message to the World, and in turn, back to you. This results in improving how you feel about yourself and will build self confidence today and every day.

There is scientific evidence that shows how posture affects our mood. Do not slouch. Slouching produces a down mood. By slouching you are telling the world and yourself it doesn’t matter, you don’t matter. Standing tall and upright will actually lift your mood. Help build up your confidence by pulling back those shoulders, stop that slouch, and walk proud.

5. Smile. Just smile and things seem better somehow. Practice smiling regularly and get your facial muscles used to the physical act of smiling.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

 

Why Unsolicited Advice Giving Is Not Advisable

 

Often in our interactions with family and friends, problems being encountered would inevitably be brought up. Inevitably too, in trying to be helpful, we often react by giving advice on how to solve the problem.

However, this is generally not recommended, for the following reasons:

We assume we know what the problem is and forget to be a listener, to find out enough details about the problem and the other person’s point of view.

We forget to extend empathy to the woes of the other person.

We get ‘credit’ for being the one to give the advice since the advice is likely to be something that the adviser has done, or others have done that was successful. If the listener does not succeed or had done it before but it was not successful, the implication is that it is not because the advice was not good, but the listener has not applied it well. This tends to make the advisee feel stupid and incompetent.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

When we give advice, we’re talking ‘down’ to the other person as we become the ‘expert’. We’re so eager to talk and show our knowledge and ‘wisdom’ that we do not interact at an ‘equal’ level with the other person. We take on the position of ‘expert’ and might tend to forget that the other person also has knowledge to share with us.

We are giving the message that we think the person cannot work out the solution himself. This is disempowering for the other person.

We belittle the efforts that have been taken by the person. We become the evaluator of what the person has done rather than helping him/her to self-evaluate.

Example of Advice Giving:

A: Jolyn and I are having problems. We have been having more quarrels lately.

B: Hmm I’m always thought both of you were not suitable for each other. (B is getting credit for his prediction. B is not asking questions to find out more about A’s problems)

A: Well, we were getting along well. But I’ve been very busy with work recently and haven’t had time to go out with her. She feels I’m spending too much time on work.

B: It shows she does not understand you (B is assuming he knows what the problem is). Maybe you should break up with her (advice giving, implying A cannot work out a solution). It could be a blessing in disguise.

A: I’d be miserable. Don’t know what I’d do without her.

B: You’ll get over it (B is not extending empathy to A). I did too when I broke up with Doris 2 years ago. (B is giving himself credit)

A: I sent her roses to make up, but it doesn’t seem to work.

B: I don’t think that will work with her (evaluating what A has done). Since she wants time with you, just put aside your work and make time for her.

A: I have deadlines to meet.

B: Well, you must decide what you want (this is not likely to be helpful to A’s dilemma and might make him feel stupid and incompetent instead.)

Using Questions in conversations is generally more helpful as it helps the other person think through the issues that they have. Example is this conversation below:

A: Jolyn and I are having problems. We have been having more quarrels lately.

B: I’m sorry to hear that (extending empathy). Would you like to tell me more about it? (being a listener, to find out details of problem)

A: I’ve been really busy with my work and haven’t had time to go out with her. She feels I’m spending too much time on work.

B: Has it always been this way with your work?

A: No, it’s these recent two months because of a big project. Deadlines to meet and other work pressures.

B: Must be tough on you. (Extending empathy to A and indirectly giving credit to A for holding up)

A: Yah but I do need to make time for Jolyn I have been working too hard. I should ease up a bit (self-evaluation). I think I’ll send her some flowers afterward and then call her for a dinner date tomorrow. (Coming up with his own solutions)

B: All the best

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

 

How do I Network Effectively?

 Effective business networking is the bringing together of like-minded individuals who, through relationship building, become walking, talking advertisements for one another.

Keep in mind that networking is about being bona fide, building trust, and seeing how your relationship can genuinely help others.
1. Always figure out before you even walk into a room, what your specific goals are in attending each networking meeting. This helps you to pick groups or associations that will help you get what you are looking for.

2. Ask open-ended questions during your networking conversations, questions that ask who, what, where, when, and how. Try to avoid questions that require a simple yes or no response. By using this line of questioning you can open us the discussion and show listeners that you are interested.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here

3. Become a walking resource centre. When you become known as a strong resource, others remember to turn to you for suggestions, ideas, names of other people, etc. This keeps you at their “top of mind”.

4. Make sure you have your “elevator speech” prepared and know it like the back of your hand. An elevator speech is the commonly known as the response you would give in the amount of time it would take to reach the tenth floor in an elevator. Always rehearse your spiel and be genuine, so that you don’t sound automated when you relay it to someone who asks what you do.

5. Always know what is going on in current affairs, if you don’t feel comfortable just rolling into a spiel when you first meet someone, have a backup topic to break the ice until you do.

6. Never just throw your business card at someone the minute you meet them, you must get to know the person and their business as well as explaining your business before you even contemplate a business card exchange. Some people will find you rude, pushy, and unprofessional which will in turn reflect badly on your business.

7. Always phone or email your new contacts and let them know that you enjoyed meeting them. If possible, mention things that you discussed on a more personal note (i.e. I hope you enjoyed that movie you were going to see that night.) people will come to know you as someone who listens, remembers them and they will form a trust with you.

8. The most important thing to remember is to follow through quickly and efficiently on referrals you are given. When people give you referrals, your actions are a reflection on them. Respect and honor their trust and your referrals will grow exponentially.

Learn- Goal Setting, Time Management, Self-Confidence, Organization, and Sales Success for personal and or business from the leading authority in the industry Brian Tracy: Click Here