In almost all gatherings (conventions,
alumni homecomings, commencement exercises, fund raising or awarding
ceremonies), guest speakers are usually invited to highlight the occasion.
To make the
gathering memorable, guest speakers are selected for a certain reason, some
according to their popularity and accomplishments.
As much as
possible, the speaker’s profession or line of achievement must be in some way
related to the occasion.
Let’s say
the occasion is a convention of home developers. The likely guest speaker to
grace it could be a famous in the housing market, well known and respected by the city
and state.
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To impart a
lasting impression to the audience, a speaker must find ways to keep the
attention glued to his speech.
If it so
happens that you are the invited guest speaker of a gathering, the suggestions
below may help to keep your audience listening instead of walking around or
doing something else.
1. Speak in
a clear, crisp, comprehensible voice with an enthusiastic tone. Avoid mumbling.
Try not to eat the words as if there’s a gum in your mouth.
2. Your
speech should be in consonance with the aim of the gathering, touching on...
3. More speakers prepare a list of the
issues they want to touch on instead of a speech prepared and read (or
memorized) word for word. A spontaneous speech aligned on the ideas prepared or
written on the list is projected more naturally.
4. Inject
humor into your speech to keep the audience attentive and waiting for more.
Studies reveal that, when humor is involved, audiences find the speaker
interesting to listen to. But be aware not to go beyond the line of humor
because this may unintentionally embarrass others or be misunderstood by them.
This might raise comments that criticize your speech. Try your best to avoid
criticism.
5. When you
raise an issue, one of the best ways to project it is by citing instances or
examples. Correlate the example and the issue clearly.
6. Suppose
the gathering was organized to save an industry or boost the morale of those
that will be directly and indirectly affected by it. Try your best to deliver
an inspiring speech. A speech filled with positive thoughts, like projecting a
bright tomorrow, can turn a depressive mood into an enthusiastic one. If you
are well versed on the industry with a solution to offer to suppress its
downtrend, then say it.
7. Audience
participation may seem to turn your speech into a discussion, but it is one way
to confirm effectiveness of what you are saying or offering.
8. Image
how the industry will look like 5 or 10 years from now on a positive flight. Be
specific and realistic in your projection. If hard work is called for, say so.
9. Leave a
lasting, meaningful message as you wrap up your speech.
A speech
that leaves the audience thinking long after the speech has been made will also
leave the audience remembering the speaker for a long time.
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